When it comes to your business
When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.
For your consideration below are the “Top 10 e-mail issues
targeted at business men and women. These are the issues
business owners and their employees minimally need to be aware of in their day-to-day online communications.
1. SUBJECT: Field: The SUBJECT: field is the window into your
e-mail and can many times determine even if your e-mail will be
opened. If this is your first contact with a customer based on
their request through your site or otherwise, be sure to have a
short SUBJECT: that indicates clearly what the topic of the
e-mail is. Never be misleading in this regard! Typos, all caps
or all small case can give the impression you are a spammer.
2. Level of Formality: Never assume a position of informality in
your business e-mail. Only time and relationship building
efforts can guide when you can informalize your business
relationships.
majon
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